When the most anticipated game releases (Grand Theft Auto 6), no one will want to put down the controller.
Turning 5 Hour Energy into 6 Hour Energy.
Making 6 Hour Energy the go-to energy source for wanna be criminals around the world.
NEW FLAVORS
We're bringing the iconic in-game beverages, Sprunk and E-Cola, to real-life.
STICK UP CAM
We are encouraging cleptomaniacs to steal the 6HE. With the promise not to prosocute them. Instead honoring them with the "in-game" footage of the stick up. Bringing to life what GTA 6 is about, being a criminal.
SOCIAL
IN-GAME ENERGY
We're putting 6-Hour Energy in the game. By using the one-time code on your bottle you can gain in-game ability boosts. Run, jump, fight, and drive with increased energy.
AD: Vanessa Gaddam AD: Andrew Day
CW: Grace Poukey CW: Ryan O'Toole
