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Over 300,000,000 tennis balls end up in landfills each year.

Why do all those balls have to go to waste?

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The US Open goes through 70,000~100,000 balls a tournament.

Wilson is creating the "
endurance court" out of the used balls at the US Open.
Recycling the rubber and building a court to donate.

To win,
 a community must guess how many balls get used throughout the tournament.

The tennis coach in Woodbury, CT won it with a guess of 81,298...

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Earned Media

Wilson’s contest for a community to win a court made of recycled U.S. Open Tennis Balls.pn
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Quick Spot

OOH

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All for the next players of the game.
Making sure they have a surface to play on. By surface I mean the Earth.

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Everything done by me.

I used Adobe (Illustrator, Photoshop, Premiere). And               for the stunt.

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(AI)

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