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Over 300,000,000 tennis balls end up in landfills each year.
Only 1% get recycled.

The journey of a tennis ball shouldn't end after a good match.

Wilson is launching the new "endurance" pressurizer to keep
the bounce in their balls.

Keeping them on the court for up to 8x longer.

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Wilson is the sponsor of the tournament.

The perfect place to introduce the "endurance". 

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All "For The Next" players of the game.
Making sure the Earth is still around by the time they can pick up a racquet. 

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The US Open goes through 70,000~100,000 balls a tournament.

The "endurance court" will be made from recycled tennis balls.

To win the "endurance court" a school or community has to guess how many balls get used throughout the tournament.

Spreading the game. Not pollution. 

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The tennis coach in Woodbury, CT guessed 81,298...

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Everything done by me.

And               except for the OOH. I used Adobe Illustrator and Photoshop.

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(AI)

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